My SBCC
Santa Barbara City College partnered with 3fold Communications and Lure to create a series around the campaign: "My life, my skills, my SBCC." By sharing local success stories of a journalist, a nurse, a restauranteur and a SBCC employee, this video campaign encourages students to "Find your place in the world" with Santa Barbara City College.
"My SBCC" Full Campaign
Santa Barbara City College can help anyone find their place in the world, as evidenced by this :30 campaign spot. Whether you are looking for a second chance, a fresh start, or a stronger path, find your version of “My SBCC” to make your path possible.
Backyard Bowls
To Dan Goddard, founder of Backyard Bowls, there is nothing more important than quality ingredients and reliable staff. Santa Barbara City College gave Dan the confidence & skillset required to run a successful - and intentional - business. Not to mention a delicious one.
Santa Barbara Independent
Ryan Cruz started with a dream to uplift the voices in his community. Santa Barbara City College gave him the skills to make that possible. As a journalist with the Santa Barbara Independent, Ryan’s making a difference.
Sansum Clinic
There’s a reason why Kim Hurley, nurse at Sansum Clinic hires Santa Barbara City College alum - because she knows it means quality. And, she was a graduate herself. The flexibility and affordability of SBCC is what made all the difference in Kim getting the education she needed to be successful.
Santa Barbara City College
Victor Bryant, SBCC alum, has Santa Barbara City College to thank for his second chance. Inspired by the change SBCC can make, Victor returned to SBCC to start his career, all while helping the next generation find their own fresh start.
Lure Digital has been an indispensable partner in our longstanding collaboration at Santa Barbara City College (SBCC). Their ability to swiftly translate 3fold's creative concepts into vibrant realities is unmatched. Working with Lure on set is an absolute pleasure—their team effortlessly brings enthusiasm and professionalism, ensuring a seamless and enjoyable experience. Their fast-paced turnaround and profound understanding of Santa Barbara and SBCC's target audience(s) consistently yield exceptional results, making them an invaluable asset to our projects. I can’t recommend their team highly enough.
Amanda Jacobs, Santa Barbara City College
In-house team
Ky Schultz
Executive Producer
Bria Little
Director
